Shipping for wholesalers – distribution to customers, stores and retailers

What is distribution logistics?

Distribution logistics is about how goods get from warehouse to customer. For a wholesaler, it covers everything from receiving the order to delivering the goods to stores, retailers or end customers. Well-functioning distribution means short lead times, few errors and control over costs.

Deliveries to businesses

Deliveries to businesses, known as B2B shipping, differ from deliveries to consumers. The recipient often has set hours for receiving goods, shipments are larger and often consist of pallets or general cargo. That makes it important to choose carriers and services that suit the recipient's conditions.

Consolidation

Consolidation means that several packages or orders to the same recipient are shipped together instead of separately. This can lower the cost per delivery and make it easier for the recipient to receive the goods. For wholesalers with recurring deliveries to the same customers, consolidation is often a simple way to reduce distribution costs.

Choose a distribution solution based on your flows

No distribution solution suits everyone. Start from how many deliveries you make, where they go and what you ship. One carrier may be best for parcels to stores, another for pallets to retailers. With a shipping solution that brings several carriers together, you can choose the right option for every delivery without administering several agreements and invoices.

Connect distribution to your business system

When shipping is connected to your business system, orders and recipient details are transferred automatically, and waybills and labels are created when you book. This reduces manual work and the risk of errors, especially as the number of deliveries grows.